It took an amazing $2.65 billion to accomplish that feat. That, and the interior, needed some attention.Īnd in redesigning the Grand Cherokee, DaimlerChrysler (nee Chrysler Motors) faced the dilemma it did a couple of years back when updating the classic Jeep Wrangler: make it better and make it modern without losing its distinctive Jeep character. Despite its rugged good looks and abilities, it was noisy, gobbled gas and suffered from spotty reliability. No doubt the erstwhile Grand Cherokee needed updating. Jeep Grand Cherokee started the revolution toward stylish, upscale sport-utility vehicles in 1992, just as the original Cherokee popularized the whole sport-ute segment a decade earlier.īut for ’99, the all-new Grand Cherokee is playing catch-up in a world crowded with Navigators, Escalades, Land Cruisers, ML430s and other cushy high-end utes that have taken the place of luxury cars in ritzy driveways.
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